Brand Manager – Harwich, Essex.

Salary: Competitive & Negotiable

Reporting to: Director of Global Procurement & Managing Director

Duties:

  • Responsible for leading the planning, execution and analysis of relevant business initiatives related to key products, pricing, promotion and packaging required to drive volume and profit for the organisation.
  • Establish consumer & customer insights and make sound strategic recommendations.
  • Develop and maintain a thorough understanding of key products.
  • Grow the brand in existing categories.
  • Oversee and evaluate market research and adjust the brand strategy to meet changing market and competitive conditions.
  • Work closely with internal marketing teams and agencies.
  • Conduct marketing surveys on current and new product concepts, and take action as necessary.
  • Organise meetings with existing and potential clients.
  • Direct Business Development responsibilities for strategic customers.
  • Monitor competitor products and marketing activities.
  • Research, analyse, and monitor financial, technological, and demographic factors to capitalise on market opportunities and minimise effects of competitive activity.
  • Ensure KPI’s are monitored and strived toward on an ongoing basis.
  • Provide periodic ongoing reports with recommendations.

Skills & Experience

  • Experience of working in a relevant FMCG environment
  • A natural affinity for brands and how they connect with consumers
  • Strong management and interpersonal skills
  • Able to evidence a track record of brand management
  • Able to evidence a track record of sales growth
  • Ability to deal with a range of products
  • Ability to maintain and manage relationships at all levels, both internally and externally
  • Able to be flexibly minded and offer innovative solutions
  • A self starter, able to work alone and in a team


 

Online application form

Allow only .pdf, .doc, .docx, .txt, .rtf Files



 

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